Patient-focused, forward-thinking healthcare providers endeavor to improve quality of care and clinical efficiency, all the while satisfying business objectives, which often anticipate a financial return on the technology investments they’ve made. In many ways, medical image exchange technology is the low-hanging fruit that can be harvested. Implemented appropriately, image exchange will decrease operational costs and streamline efficiency in ways that generate tangible ROI.
As we are all well aware, hospitals are not created equal. Hospitals’ business objectives are as varied as the specialties they offer, their image-sharing needs, and the populations they serve. What they have in common is the desire to leverage the powerful impact of image exchange. In our experience, the need for image exchange—and the benefits it renders—kick in when we reach a “pain point”—the moment when the benefits of the adoption of a new technology become undeniable.
Independent Hospitals: Level Playing Field
In the case of a small physician’s office or small hospital with less than 50 beds, advanced organizational efficiencies are required to compete with healthcare networks. Image exchange helps achieve such efficiency by consolidating disparate image archives, liberating your data from proprietary formats associated with legacy PACS applications, and streamlining the utilization of your storage infrastructure. These improvements are invaluable to independent hospitals where margin for error is slim and ROI is an operational mantra. Image exchange helps to level the playing field.
Integrated Delivery Networks: Go with the Flow
By its very nature, an Integrated Delivery Network (IDN) seeks to leverage economies of scale that render value to its members. Additionally, it depends on the cooperation of other facilities and providers to provide the continuum of care that defines this healthcare model. The pain point for an IDN is felt early and often in this environment of cooperation where an unimpeded, seamless flow of data between its members is integral to providing care. Glitches, freezes, error messages and incompatible storage formats create data bottlenecks that promote inefficiency. Image exchange “greases the machinery” for an IDN, allowing the type of interoperability and level of care promised by the network.
Health Information Exchange: Share the Wealth
Nowhere is the efficacy of image exchange more obvious than in health information exchanges (HIEs). The goal of an HIE is to facilitate the access and retrieval of clinical data across multiple providers. HIEs provide physicians and clinicians with a wealth of data in a timely, efficient, effective manner. Image exchange eliminates the issue of proprietary file formats, decreases the operational costs of utilizing the service, and enhances the integrity of the data—all benefits that make HIE possible.
The Best of All Possible Worlds
While it is not a one-size-fits-all solution, medical image exchange technology finds itself at the core of the data storage needs of virtually every healthcare provider. From the unique archival needs of an independent hospital, to the unimpeded operational flow required by the IDN, to the speed of access and compatibility of formats that make an HIE such a valuable resource, image exchange can provide dramatic improvement for providers–from both operational and revenue points of view. Wouldn’t you like to solve a plethora of data storage and migration problems while simultaneously lowering IT costs? Who wouldn’t!
Join us at RSNA 2013 in booth #6146 to learn more or visit www.gnaxhealth.com.